© 2012 MicroStrategy, Inc. Creating a report 85
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3.DESIGNING REPORTS
Introduction
Reports display your business data, and are the focus and goal of business
intelligence. You perform data analysis on reports to gather business insight.
The results displayed in any MicroStrategy report are often a starting point
for further investigation.
Use the steps in this chapter to create a standard MicroStrategy report, then
display the report results in an interactive, graphical widget on an iPhone,
iPad, or Android device.
Creating a report
You create reports by placing MicroStrategy objects on the report. These
objects include such things as attributes, metrics, filters, prompts, custom
groups, and consolidations. The attributes and metrics that you have created
thus far are sufficient to begin creating reports.
• Attributes provide descriptive information about your business.
Examples of attributes include Year, Month, Day, Region, State, City,
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